For more than a decade, Equity Marketing Strategies has invested in and helped consult for some of Canada’s leading small-cap stocks.
From biotech to mining, cannabis, and technology, the art of educating and simplifying a story relies on a few core principles. First, one must assume the viewer is not an expert in the specific sector. Second, by taking the viewer closer to the people running the company and through visuals and sound, a connection emerges.
As an entrepreneur and early investor, Alexander understands what makes some companies succeed when others fail. Standing out, especially in the early, crucial stages of a public company’s existence, often comes down to presentation and effective marketing.
Connect to Long-Term Relationships Built on Trust
Having developed budgets and produced content for dozens of companies since the mid-2000s, Alexander knows the marketing landscape in Canada as well as anyone. By partnering with an elite advertiser, public companies can ensure they are treated with respect and made a priority by some of Canada’s other top marketing firms.